Online Business

Developing an online business is a tricky activity. For this reason it is usually a good idea to use internet marketing services to support your online business maximally. Now let’s take a look at services you can use to boost your business growth. It is then up to you to choose the best services for your needs. Website Development Service Because you are developing an online business you need to build a website. This will become the official website of your business and the headquarters of your business's online presence. People or visitors are able to know everything about your business through...

Earlier, we started a discussion on the subject of social media marketing. In that first piece, I tried as much as possible to help you see what social media marketing is, and how it is the next best thing for your business. The truth is, if you’re a business person and you are yet to get started with social media marketing, you are losing out a lot to the competition. So that you will not make the big mistake of not starting out at all, I have decided to follow with tips on how to get started with social media marketing....

If you want to promote your business, an online presence is indispensable. With billions of people visiting the internet daily, the internet is now too big to be ignored by any serious business. Here are three ways to go. Promote on Social Media Social media is one of the most fundamental platforms for propelling your business to greater heights. Applications like Facebook, X, Instagram, YouTube, and TikTok can play a big role in growing your business. It is evident that social lives today revolve around social media; hence, these platforms encounter heavy traffic from people trying to access them. Facebook has a comprehensive...

Ecommerce has become a booming sector and more and more business owners are turning to E-commerce to harness its huge potential and cater to a wider audience. If you are a business owner looking to venture into E-commerce, there are dos and don’ts that you must be acquainted with so as to be successful.   Dos of E-commerce Here are a couple of thing to do if you want to succeed with your ecommerce business: Harness the Internet for Marketing Planning for an e-commerce website is just as extensive as planning for a business. You must learn to organize and manage your budget properly,...

Small business owners are increasingly looking to take their businesses online beyond just having a website. More small businesses are now incorporating e-commerce solutions to sell their products and services online. The massive number of internet users has become a boon for small businesses. E-commerce platforms are becoming more popular day by day because of the ease with which they can be harnessed to facilitate the growth of small businesses. Here are the top e-commerce platforms for small businesses looking to expand online: BigCommerce For small businesses looking to venture online and have a presence on eBay, BigCommerce is the one for...

E-commerce is an exciting prospect for many; the ease with which it can be set up and the long-term benefits it offers for business growth are the major factors that pull business owners towards it. Entrepreneurs and small business owners have steadily started taking an interest in expanding their presence and building their own brand online. But the most important thing to consider is: Is this the right way for your business, and how can you get started if it is? Here are 10 things you must know before bringing your business to the internet: 1. Your Niche Knowing your niche is essential...

The internet is the place to be in this day and age. Thousands of online shopping websites have sprung up targeting these growing crowd on the internet. If your business is planning to join the growing list of businesses adopting e-commerce, we offer four guides to ensure success in your e-commerce business. Businesses have started going online, to expand their reach and cater to millions of web users. E-commerce has definitely become the name of the game, with anybody looking for growth and expansion in their business turning towards the internet as a catalyst for the same. The days when going...

Selling something to a person once is not a very difficult proposition but to sustain it and make the person come back to you regularly is what good business is all about. The best way to beat competition and stand out in the crowd is to build a strong relationship with the customer. Here are some sure winners: 13 Keys to Good Customer Service Online 1. Make sure your product is good, if not excellent. Obviously a product not rated very highly by you cannot make much of an impact on discerning customers either. No ingenuous marketing strategy can work for...

Online Business Directories and Local Business Listings enable you increase your visibility on the internet. They enable you list your business information all over the place online, putting it in front of more online consumers. As part of our going online series, we had a miniseries on online business directories and local listings, this page contains articles in the miniseries. As a business person, you should not ignore listing your business information on online business directories. Listing on online business directories will give your business more exposure on the internet. Online Business Directory Series   Google Places for Business Listing Local Business...

Aside Web Hosting, a website needs a domain name which is the address through which visitors find it on the internet. It is through this address that your visitors access your business website or blog on the internet. You can buy or register a domain name through a domain name registration service in Nigeria or you can buy from any international domain name registrar. One advantage of registering your domain with a Nigeria based domain registrar is that you can pay in Naira. Another is that you can register .ng domains like .com.ng and .ng. When it comes to buying a...

An e-commerce website will enable you accept electronic payment from your customers. Customers will be able to pay for your goods and services directly on your business website using e-payment methods like credit/debit cards, instant payment, and mobile money directly on your website. In this article we will be looking at building e-commerce websites for businesses. Before Building an e-commerce Website First, let’s have some reality check. Building an e-commerce website is not an all comers affair. You need to know that accepting payments online is just one part of the process, fulfilling the order is another and perhaps even more...

When people access the internet, they use all sorts of devices. Mobile devices like feature phones, smartphones, and tablets are now very important internet access devices. So, have you asked yourself how your business website, which looks fantastic on your computer looks on mobile devices? Mobile is increasingly popular these days globally and in developing countries like Nigeria the number is even higher with most users accessing the internet via mobile phones. So as a business, you need to make sure your website is mobile friendly or you could be losing out on potential sales. Your Customers are on Mobile This blog...

Web templates and themes reduce the complexity of building websites. They may not be as simple as online website building tools that offer a simple point and drag interface, but they are definitely easier than creating websites from scratch. With basic or medium range knowledge in HTML, CSS, PHP, and / or JavaScript one can easily customise and manipulate a web template. A Website template is the part of the theme that represent the website's skeleton. They offer the structure and layout of a website. It may also come with some dummy content, which you will remove and add your own. If...

A website is as good as the relevance, accuracy, and the freshness of the content on it. Updating the information on a website is an important part of website management. An outdated business website will misinform potential customers and could have severe impact on your business. In fact, it is better not to have a website than to have one with outdated content. Your website should be an online front for your business. Every change in your business that is relevant to the sales of your products and services should be reflected on your website. Top candidates for updates include price changes,...

A business website is a very important part of going online for any business. Your website should be the HQ of your online presence. It is on your website that you tell the world what you do and how they can access your products and services. To do this you must put a lot of thought on the content on your website and make sure it delivers on its purpose. A website is not Fast-food A website is not something you get off the shelf like fast food. Sure you can design a website in minutes or maybe days, but a...

Before building a website for your business, it is important to know the costs involved. This will ensure you budget adequately for the project. Some business owners think building a website is a one-off thing. You just build it and you go to sleep. However, there are fixed costs and recurrent costs involved in building a business website. So, here are a few items to add to your budget. However, it is important to note that the cost of building a website depends on the complexity of its implementation. For example, a simple 5-page business website will usually cost much...

Having seen good reasons why you need to build a website for your business, you may be wondering how it is done. There are different ways you could design a website for your business. One way is to employ a web designer to build your website for you. You can also design a website yourself using online tools like Wix that provide you with easy point and click solutions to web design. If you like getting your hands dirty, you can even design your website from scratch using web design technologies like HTML, JavaScript, and CSS or using a website template. In...

Having a website is an important part of going online. A website makes your business visible to the growing number of consumers online. In case the article on the 5 benefits of a business website is not enough for you, here are more reasons why you need to build a website for your business. 1. Increase Sales A website will enable you provide information about your products and services online. Consumers are increasingly searching online for information about products and services they are interested in buying. A website will make your business accessible to these high value consumers who are educated and...

If you have not yet made-up your mind about a website for your business, this article attempts to show you how your business could benefit from a website. In this article you will find the importance of a website to a modern day business and why it should be core to your going online strategy. Also see 6 Reasons to Build a Website for your Business A website creates a dedicated space for your business on the internet from where you can coordinate your online campaigns. It also makes it easy to take advantage of opportunities online for growing your business....

A website is a crucial part of going online for businesses. In fact, for some businesses having a website is what it means to be online. A website allows a business to promote its products and services to the increasing number of consumers online. A website is a good way to grow your business beyond its brick and mortar location. So, if you do not have a business website already, you should seriously be considering building one. Here, we discuss why having a website will be of great benefit to your business. Your Customers are already Online History has shown several times that...