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Microsoft Lumia replaces Nokia Lumia

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Microsoft is dropping the Nokia brand from its Windows Phone based smartphones. Microsoft confirmed that the re-branding will begin in France to tech site, The Verge. This will future Windows Phone smartphone from the company being named Microsoft Lumia instead of the current Nokia Lumia.

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Future Lumia phones will have the Microsoft brand replacing Nokia in the front and back.

Microsoft bought Nokia’s mobile division in April for $7.2 billion. The deal included a clause that gave Microsoft the right to use the Nokia brand for up to 10 years.

With this re-branding, Nokia Lumia 730 and Lumia 830 will likely be the last Smartphones to bear the Nokia branding. However, Nokia feature phones and basic phones will continue to use the Nokia branding.

Microsoft sold 9.3 million Lumia phones last quarter, a 5.6% increase over same period last year.

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Paschal Okafor
Paschal Okafor
Paschal Okafor is the founder of NaijaTechGuide. A Graduate of Electrical and Electronics Engineering, Paschal is passionate about Technology and since 2006 has written over 4000 articles covering Mobile Devices, Consumer Electronics, Digital Marketing, Mobile Apps, and Online Services. Over the past 16 years, he has managed to turn a blog that started life on a Google Blogger subdomain into the Largest Technology Blog in Nigeria and quite possibly the largest in Africa. Paschal has been Building, Analyzing, and Maintaining Websites for over 17 years and also shares his wealth of knowledge and experience about building and managing websites on NaijaTechGuide.

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