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RIM changes name to BlackBerry – A sensible move

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RIM, the maker of BlackBerry Phones and tablets has officially changed her name to BlackBerry. The announcement was made by RIM CEO, Thorsten Heins, while unveiling the BlackBerry 10, the OS that will be powering next generation BlackBerry Phones and tablets.

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BlackBerry Makes perfect Sense

This move makes perfect sense. Nokia makes Nokia phones and Samsung makes Samsung phones, making it out of place for RIM to be making BlackBerry phones. It makes perfect sense that a company called BlackBerry makes BlackBerry phones. This will probably allow RIM/BlackBerry to properly integrate and leverage its brand.

RIM also showed off some of the features of BlackBerry 10 that has been in public domain for while now. This include the BlackBerry Hub, a unified inbox for messages, the BlackBerry Peak a cool way to keep in touch with updates without missing out on what you are currently doing.

RIM announced two new smartphones the BlackBerry Z10, a full touch smartphone with a 4.2-inch display and BlackBerry Q10 a more traditional BlackBerry phone with BlackBerry’s trademark keyboard.

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Paschal Okafor
Paschal Okafor
Paschal Okafor is the founder of NaijaTechGuide. A Graduate of Electrical and Electronics Engineering, Paschal is passionate about Technology and since 2006 has written over 4000 articles covering Mobile Devices, Consumer Electronics, Digital Marketing, Mobile Apps, and Online Services. Over the past 16 years, he has managed to turn a blog that started life on a Google Blogger subdomain into the Largest Technology Blog in Nigeria and quite possibly the largest in Africa. Paschal has been Building, Analyzing, and Maintaining Websites for over 17 years and also shares his wealth of knowledge and experience about building and managing websites on NaijaTechGuide.

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