Gone are the days when Facebook was considered to be the only source of profit. Now, there are several other social media platforms that are becoming a good source of profit. Almost all businesses and companies are now going digital and all of them have websites or some sort of social media presence because let’s face it, there is a big amount of the world’s population that are currently using social media. Many people are still trying to figure out the answer to the question of which social media site is currently the most successful one? Well, no one can answer this question with accuracy right now because the profit generation and users are changing and increasing every single day for all the social media platforms. However, there is some really good news we came across recently on Twitter. Twitter has now become a profitable site for the first time ever and there are several reasons behind it.
If you are someone who is thinking to invest a little marketing effort on Twitter then you are in the right place, reading the right article. Today we are going to answer the common question that why and how exactly is Twitter now a profitable site. So, folks take notes of what we are about to tell you because this article can actually be very beneficial to you.
You can say that the backbone of Twitter is the advertisement and that backbone is getting stronger and stronger from which all the profit is coming. Thursday evening, Twitter released a report that actually indicated that Twitter has now started earning money for the very first time as a public company and the reason behind it is obviously some really strong advertisement. Twitter is considered to be the most useful app when it comes to connecting advertisers to the people they want to sell their things too. The report also showed some amazing profit statistics that stated that Twitter is making more than what the analysts expected. The expectations were of $686 million but Twitter has a return to growth investment of almost $732 million and that is a big win for the social media platform.
2. Increase In Users
Twitter users are now increasing at a rapid pace and the major reason behind it is that Twitter is a hub for celebrities and major personalities. Moreover, it is a great source to get informed about the latest trends and breaking news too. So, you can say that this is a major attraction for users and this is why a big amount of the population is shifting to this platform. Now, more Twitter followers mean more advertising revenue and hence more profit. Also, it is pretty easy now to gain Twitter followers which is why more and more marketers and business owners are shifting to this social media site.
3. Easy Interaction
Another major reason why Twitter is profitable now is that it is easier to interact with customers and other people here. You get to show your presence here by participating in competitions, following trends and even by using hashtags. Yes, you read it right, hashtags are also sort of a backbone of Twitter and over the past few years, people have found the use of hashtags to be very beneficial for good communication and interaction. Now the connection here of profit with good interaction is that the better and more you communicate with people here, the more profit is generated.
These are a few major reasons why Twitter has now become a profitable platform. So, if you are planning to invest some effort on a good social media site then we suggest you begin with Twitter and you will see the results for yourself.