Facebook has launched its open graph apps service that will allow an enhanced social engagement for its over 800 million users. Open graph actions allow users share their activities outside Facebook on their Timeline on the social networking site. The Facebook open graph apps platform will enable third party developers build Facebook apps that will share user activities on their site on Facebook.
At the launch, Facebook added 60 new partners to the Open Graph platform. In the list are Yahoo!, eBay, Foursquare, TripAdvisor, Ticket Monster, Kobo, etc. This means that your activities on these sites can be shared on Facebook. For example, if you buy an item on eBay, the information will be shared on Facebook if you choose to do so.
Yes, the service is opt-in, so you have to opt-in for Facebook Open Graph actions for any site you want your activities on to be shared on Facebook. Once you opt-in on any site all future activities on that site will be shared on Facebook. Of course, according to Facebook you have total control of who sees your activities and you can opt-out at anytime.
This launch extends Open Graph actions beyond sharing the music you are listening to or movies you are watching as has been done on Spotify for months now. Now you can also share what you bought, food recipes, places you have been on vacation, the book you are reading, the news you are currently reading, and so on with other Facebook users.
According to Facebook this new Open Graph apps will encourage more interaction as other users engage with the actions. However, not all of us are rushing to get our activities to be broadcast on Facebook, but no doubt the new service will appeal to a large number of Facebook users.
According to Facebook not all your activities on partner sites will be shared, however all of them will be on your Timeline to give you a snapshot of all your activities.
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