WordPress Hosti
HomeeCommerceJumia Goes Mobile - Online Shopping on Phones

Jumia Goes Mobile – Online Shopping on Phones

Best Jumia Tech Week Deals

Jumia, the number one online store in Nigeria has finally built a mobile website. During our recent overview of leading online stores in Nigeria, one of the weakness we spotted in Jumia was that the website was not mobile optimised. Well, Jumia has now optimised their website for mobile, making it easy to shop online on your mobile phone.

jumia mobile home

So, click Jumia on your mobile phone and start shopping online on mobile.

Going Mobile makes Sense

Majority of Nigerians browse the internet using mobile phones. I will say over 55% based on the traffic we get on our websites. Hence, going mobile is key to success for any type of business. For an online store it makes more sense. It enables consumers easily browse products without having to scroll left and right and zoom in and out.

Overview of Jumia Online Store

The Jumia Store looks great. The mobile site is smart and automatically detects whether you on mobile and redirects you to the mobile site automatically. The mobile site is simple with just the logo, a search bar for easily searching for products, and a list of the main categories. In the bottom of the site, you will see a link for viewing the desktop version, in case you prefer that. Clicking on any of the main category menus will reveal its subcategories.

Jumia Store Mobile Products

Clicking on the subcategories will show the products in the subcategory in a two column display format. The item page shows you photos of the item, its price, a buy now button, and other important shopping details. You click on the Buy Now button to start the shopping process.

Jumia Mobile Item page
Jumia Mobile Buy Button

The mobile website loads fast and is clear and uncluttered showing only the most important features. However it is not perfect yet. I noticed that after the first four product rows on the products page, the rest of the products are all mixed up together like shown in the screen-shot below.

Jumia Mobile showing clutter

It will also be a good idea to change the products display to one-column format in smaller screen mobile phones.

- Advertisement -Fiverr Business

Jumia going mobile is really great. Consumers can now easily shop with their mobile phones without having to deal with a battery-sucking desktop website. For Jumia and partners, it means more engagement on mobile and more sales. So, it is win win for all.

More Online Shopping Articles

AliExpress 11 11 Sales
NaijaTechGuide may receive financial compensation for products/services purchased through affiliate links on this site. See full Affiliate Disclosure Here
Paschal Okafor
Paschal Okafor
Paschal Okafor is the founder of NaijaTechGuide. A Graduate of Electrical and Electronics Engineering, Paschal is passionate about Technology and since 2006 has written over 4000 articles covering Mobile Devices, Consumer Electronics, Digital Marketing, Mobile Apps, and Online Services. Over the past 16 years, he has managed to turn a blog that started life on a Google Blogger subdomain into the Largest Technology Blog in Nigeria and quite possibly the largest in Africa. Paschal has been Building, Analyzing, and Maintaining Websites for over 17 years and also shares his wealth of knowledge and experience about building and managing websites on NaijaTechGuide.

Recommended Read on NaijaTechGuide

Best Marketing Automation Software 2024

You need the best marketing automation software to scale your business fast and convert...

Best Content Marketing Tools for 2024

As a content marketer, you have a lot of tasks to accomplish. You need...

Best VPN Services Providers for 2024

The internet is one of the greatest achievements of humanity, but it is also...

Best 20KVA Generators to Buy in 2024

Generator sets, as an alternate source of power supply, come in their different sizes...

Best Laptops for Students 2024: 11 Top Picks to Choose From

So, you are a student who is looking to get the best laptop they...

Cheap Android Phones 2024 – Price, Specs, and Best Deals

Android phones are the most popular smartphone category. The popularity of Android phones are...

Best Android Phones 2024 – Price, Specs, and Best Deals

New Android Phones are launched into the market every week. This means that if...

Best Web Hosting Services for Building Websites in 2024

A good and reliable web hosting service will make a big difference for your...
Fiverr Business

More like this

Jumia Nigeria launches Buy Now Pay Later option to its Consumers by Partnering with Easybuy

Jumia, the leading e-commerce platform in Africa, today announced a strategic partnership with Newedge...

SEO Strategies for Agribusiness: Increasing Organic Reach for Fruit Sellers

Are you a fruit seller looking to expand your market reach and increase sales? In...

Best 3 Sites To Sell Gift Card In Nigeria

Gift card trading has become a norm that many Nigerians use to earn extra...