In past few years, DOM (Distributed Order Management) system has surpassed from a trending tool to a necessity. Retailers need to leverage the features offered by DOM to deliver a seamless customer experience throughout sales channels. Magento eCommerce Development Company like Aegis Soft Tech is providing DOM solutions to many retail industry’s clients, which further make their business grow.
One must be aware of the DOM, i.e. distributed order management is a dynamic change and it can be little hard for merchants to make required changes in their processes if they are still using traditional order management system. Let’s learn more about DOM and how it determines the success of retail business.
Basically, DOM systems are made to arrange retail orders precisely across the multiple systems and processes applied by the departments working for replenishing the order.
These systems will help in optimizing the inventory management and supply chains in retail business. This is that middleware, a helpful tool used in omnichannel retail business.
Major Capabilities of DOM
A distributed order management system works on challenges listed below-
- Synchronizing real time order and product data with sales team and fulfillment centers
- Order processing from multiple sales channels
- Evaluating the optimal fulfillment location on the basis of priorities.
- Routing the order to fulfillment center and regularly updating the inventory details
- Managing back-orders and reservations for pre-release products
- Single data repository for all inventory and all orders from all retail channels and fulfillment centers
- Payment processing and checkout
- Order modification or cancellation
DOM helps improve your customer experience. Since customer experience is the utmost thing to achieve for merchants and will remain to be, in coming future, merchants will be competing on customer experience.
As customers get multiple choices, they have options to shop from their choice of provider or the one who is able to provide better experience. Price and product will be the secondary things.
To enhance customer experience, merchants need to achieve real-time inventory visibility throughout their sale channels. When they get a single view of entire inventory, they are allowed to optimize fulfillment, distribution, and allocation of order.
This idea will deliver better experience to the customer when they shop with the retailer. Major benefits reaped by the customer-
- Precise product availability throughout channels
- In-store associates can locate out-of-stock items in-store and ship them to a customer’s address
- Speedy and error free deliveries at lowest price
- Get options like “buy online”
- Least stock-out events
Such benefits when offered to the customers result in customer retention and boost in sales. Merchants need to understand the working of the DOM system to deliver this type of customer experience.
Unlike conventional order management system, DOM is more dynamic. It leverages modern technologies that activate agility of the company.
It takes all parties involved in order replenishment process as a part of the organization, even though they are not. DOM solves fulfillment issues commonly found in the processes.
This results in most affordable shipping processes, fulfillment of the inventory to stores in smaller and frequent batches, and making most affordable purchases from genuine suppliers.
There is no more guess work for the status of the orders and this makes communication with customers easier.
Adopting DOM Technology – What It Brings For The Retailers?
When retailers know the significance of the DOM systems, they give up on stress by adopting DOM capabilities. Today, almost 50% of retailers are working on an upgrade or will start doing it by the end of 2019.
DOM takes away the stress involved in sales channels and boost growth in the business. In case you are still not considering the capabilities of the DOM now, you must start doing it to avoid risk of being left behind in the competition.
Successful DOM system implementation tips
The success of DOM deployment or lack can be the difference between a negative investment and a high ROI investment.
The most critical component involved in a successful implementation of DOM is the requirements collecting effort during the procurement.
The successful SaaS implementation is the result of considering these three factors-
- Seeking all the capabilities needed by the business
- Software offers functions as said including performance, uptime, and latency.
- Successful DOM integration with existing commerce technology
In the future, retail distributed order management system software market will emphasize their efforts made for innovating products to attract new customers and maintain relationship with old and loyal customers.
Here we as a Magneto ecommerce Development Company like to assist retailers to provide them efficient DOM system that works as centralized memory and updated repository of customer data insights.
You can get in touch with the desk team and share your requirements with the company to get the best customize DOM solution for your retail business.
