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How to Use Email Automation Tools to Build a Winning Email Strategy

Managing your emails manually might make sense if you have a small number of subscribers or if you only send newsletters sporadically. But it can prove to be counterproductive as your marketing campaigns scale. That's when email automation tools come in to save you time and effort. However, email automation is not the same as sending automated, generic messages. Instead, it’s a powerful tool that helps marketers engage their audience even more. Automated emails drive conversions 1 out of 3 times. In the case of welcome and cart abandonment emails, the percentage is even higher, with 50% of subscribers who click on a link in an email converting. Here's what else email automation can do for you: But how does it work?...

Jumia Nigeria launches Buy Now Pay Later option to its Consumers by Partnering with Easybuy

Jumia, the leading e-commerce platform in Africa, today announced a strategic partnership with Newedge (Easybuy), an innovative finance company in Nigeria, to offer consumers a convenient way to shop online. This partnership allows consumers across Nigeria to buy their desired products and make flexible payments over a set period of time. With this collaboration, consumers will experience a new level of convenience when shopping on the Jumia platform. By integrating Easybuy's BNPL solution, Jumia removes the barrier of immediate payment, empowering consumers to confidently purchase the items they want. This financial freedom, coupled with a streamlined checkout process that incorporates BNPL options, creates a smoother and more accessible shopping experience for everyone. "Partnering with Easybuy to provide our consumers with a much-needed...
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E-GOLD ELECTRONIC PAYMENT E-PAYMENT TRASACTION SOLUTION

The e-gold payment system is an electronic payment system that enables the use of precious metals like Gold, Silver, Platinum and Palladium for secure online e-payment for goods and services. e-gold system is very popular because of its simplicity. It is even more popular in countries like Nigeria where debit and credit cards are not available or very hard to get. In fact e-gold is one of the only online electronic payment solutions in countries with low penetration of credit and debit cards. Just about anyone can use e-gold. No matter your country of residence you can use this wonderful...

Valucard Offers VPay Visa VbV for Secure e-payment

Valucard plc is the joint acquirer of Visa international in Nigeria. The company supports secure electronic transactions and payments in Nigeria. Valucard promotes the VPay which is an online chip and pin card. VPay can be used as an ATM card to withdraw money from ATM machines. It can also serve as a Debit or credit card for purchase from a POS terminal or from a merchant on the internet. Send Money online to Nigeria using Visa debit/credit cards VPay like Visa card can be used to make a purchase wherever the Visa acceptance sign is displayed. Because VPay is chip based...

InterSwitch Leading ePayment Services Company

InterSwitch is a provider of secure electronic payment solutions in Nigeria. All Nigerian banks are connected to InterSwitch, making InterSwitch the most accessible e-payment network in Nigeria. If you have a Debit/ATM card in Nigeria, it is more likely to be from InterSwitch. InterSwitch recently launched a Chip and PIN card branded as InterSwitch Verve, which offers improved security and reduces fraud. InterSwitch Verve cards are more difficult to duplicate and alter. InterSwitch at present boasts of over 7,300 ATM machines deployed nationwide making cash withdrawals and other ATM services convenient and easily accessible to Nigerians. Other services available from these...

POS Terminal from NSL for Easy Electronic Payment

The National Sports Lottery (NSL) plc has gone into the business of providing secure electronic payment to Nigerians. The Company is collaborating with Valucard plc the joint acquirer of Visa international in Nigeria and a leader in electronic payment solutions. i8550 POS terminals being deployed by NSL plc comes with a number of features that can be of benefit to merchants and retailers. Citizens desirous of becoming NSL lotto agents can get one of these i8550 terminals for enabling customers play the lottery game. Lottery players can pay with cash after which they select any six digits. i8550 terminal then prints...

NSL PLC: i8550 POS Terminal for e-Payment Lottery

The National Sports Lottery (NSL) plc is currently deploying 30,000 i8550 POS terminals. This is aimed at making the lottery game easily accessible in more locations nationwide. NSL plc is the organiser and sponsor of the Lotto Nigeria game show. Lotto Nigeria is a weekly lottery game show that is drawn twice a week (Saturdays and Wednesdays). Lotto Nigeria involves selecting six numbers from 49 possible options. If player matches all six drawn number he/she wins the jackpot. Players that match five, four or three number also win various sums. The deployment of these i8550 POS terminals by NSL plc will...

Selling Online

If you have an internet connection you may then consider selling your products and services using your website. The sale of products and services over the internet is called ecommerce. A website that supports ecommerce is called an e-commerce application. To use e-commerce you need a website that enables you accept orders and process payments. You also need a website that will help manage your inventory, delivery, etc. Before setting up an ecommerce application, be sure you can handle it. An e-commerce application will enable you to sell your products 24 hours a day. There is no need allowing visitors to...

Stopping One Transaction card

In Nigeria, a number of merchants have launched scratch cards or pin cards to help customers conveniently access their services online. These cards can only be used for transactions with the merchant that issued it. In most cases, these cards are only valid for one or just a few transactions. The problem with this scenario is that to do business with any merchant you must have the scratch card of that particular merchant. This implies that one may have be carrying lots of electronic payment cards around making nonsense of its benefits. Examination bodies like NECO, WAEC and JAMB currently have...

Electronic Payment/Transactions e-payment in Nigeria

Electronic payment has come a long way in Nigeria, but still struggles to compete with the Nigerians love for cash. Nigerians love their cash so much that most transactions in the country are done with cash. Cash remains the preferred medium for payment in the country. Poor awareness of e-payment solutions, ignorance, poor banking culture, lack of trust, illiteracy and the love for the status quo have been fingered as responsible for the high volume of cash transactions in Nigeria. Join us after the break for more on e-payment in Nigeria. Need more info about e-payment? You can also connect with us,...

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