Today, Instagram is a vital engine for branding and business, making community growth a top priority. But growth is rarely a straight line. For most creators, seeing a drop in follower count feels like a personal blow because those numbers represent real connections.
This is why monitoring Instagram unfollowers is a practical necessity, not just a vanity project. To protect your digital market value, you must understand why people leave and how to pivot your strategy effectively.
Why Do People Unfollow on Instagram?
To keep your account on an upward path, you need to understand digital audience behavior. People are protective of their feeds, and an unfollow is usually a reaction to a change in the value you provide.
The Content Disconnect:...
Reconnecting with old friends can feel emotional and uncertain, especially when time, distance, and life changes get in the way. The most effective online platforms reduce that friction by focusing on comfort, clarity, and shared context. Below are the key features that genuinely make reconnection easier, more natural, and more rewarding.
1. Search Built Around Shared History, Not Just Names
Names change, memories fade, and details blur over time. Strong platforms allow users to search using schools, years, locations, and shared experiences.
This context-first approach makes finding the right person far easier than relying on names alone and reduces the risk of awkward misidentification.
2. Digital Yearbooks That Trigger Recognition
Photos are often more powerful than names. Digital yearbooks help users recognize faces instantly,...
Today, many entrepreneurs are starting and launching their businesses online. It is easy because all you need to do is just build a website for your business, and you can start selling your products. Firstly, before you start a business online, you have to decide on the most important things you need. Do you focus on page speed or beautiful design? Maybe you need both.
All depends on your website, but be aware when you are choosing the plan you want to work on. You have to decide what to choose - Shared Hosting or VPS plan? There are also...
Have you ever heard that search engines often change their algorithm from time to time? Such changes may not favour your website, resulting in poor ranking in SERP and reduction in web traffic.
One of the best ways to reduce the chances of this happening is to entrust the work to an SEO specialist or have a little bit of interest in SEO. A website audit will identify the main problems of your website and help to clarify where you should focus on.
You can get SEO audit service from almost every SEO company. Professional specialists will help with your website...
You must be living in a cave if up to this point you don’t know what emojis are and how to use them (in that case, better check out EmojiGuide). Emojis are so popular that there’s even a “World Emoji Day,” celebrated on July 17 every year.
This trailblazing font technology is making a significant impact on how we express emotions and ideas.
Emojis are graphic and fun-to-use that they are not only being used today in tweets and texts but also emails and article writing. So, if you want to learn more about emojis, let’s dig deeper into why they...
2024 is coming, and with so many people getting ready to make changes in their lifestyle in the form of resolutions and oaths, Google too, is not far behind, as it makes hundreds of algorithm changes every year. Core updates used to happen just once or twice a year, but in 2023, Google has made it a monthly thing with SEOs struggling to catch a breathe.
Jokes apart, irrespective of the intensity of change, they can majorly affect your search ranking. So, if you are aware of Google’s master plan, you might just be able to drive all these changes...
The VPN market is constantly growing and, according to what experts say, it should reach $69.2 billion by the year of 2025. As personal privacy and security is becoming a bigger and bigger concern each day, VPNroom.com prepared a deep VPN market research.
If you are not familiar with what a VPN means, those three letters stand for Virtual Private Network. VPNs are servers that allow you to access the internet safely and more importantly, privately.
It accomplishes this by routing your Internet Service Provider (ISP) to another server. Basically, it conceals your online activity and location and you would want...
There are so many websites around the internet and every website consists of many different webpages which must be engaging or convenient to the user so the user can stay on the page and never got irritated by the design and templates.
Many websites which have a great response from a user over the desktop screens will not necessarily make a great response on mobile phones too.
Many websites which are working good on desktop sometimes never that good on mobile screens and vice-a-versa because of the compatibility issues of web page designs. And if you are a professional then the...
To online businesses and everyday internet users alike, some dangers lurk behind the screens. Hackers are always marauding the internet looking for their next victim to defraud, and this is something we can’t look away from.
But in a world where cybersecurity has been the talk of the town for quite a while, there are various ways to protect yourself and your business from this societal vice, and one of them is by using a Virtual Private Network, often referred to as VPN.
In addition to enhancing online security, a VPN allows you to use the internet anonymously. It also allows...
Are you looking for tips to improve your content marketing skills? Want a well-organized content creation process that will help take your business to the next level of success?
Nowadays, the game has changed when it comes to developing or retaining business relationships with customers. Smart content marketers understand that they need to be quick on their feet, savvy in strategies, and alert in their delivery of content.
Sometimes, business people don’t know they can improve the quality and quantity of their content in order to attract their target audience. As compared to the past few years, these days, it is...
It seems everyone is on social media these days. This makes having a social media presence a must for most businesses. Social media marketing is now a crucial way to drive sale to your business. Here we share some of the benefits of social media marketing.
A starting point for getting your business involved in social media marketing is simply getting a social media page or profile for your business on sites like Facebook and Twitter and building your audience.
You can build your audience organically or use other ways to boost your audience.
The beauty of social media marketing is that...
Measuring SEO performance is very crucial for your business. As they say, if you can’t measure it, you cannot improve. This is why you need to focus on your ranking on https://keyword.com/ as they are a significant measure of Search Engine Optimization.
Even so, reporting while entirely relying on keywords tends to devalue your role as a marketer. This is because it doesn’t provide a clear picture of why SEO is important to an organization.
The good thing is that there are many SEO measuring tools including Google analytics. Google analytics measures and reports on your SEO efforts.
It, therefore, gives you...
While trying to grow a following on Instagram, hashtags and engagement play an important role in expanding your audience and reach. When you feel like your content is not visible anywhere, it definitely makes you disappointed all of a sudden.
On the other hand, if you think that your posts are getting fewer likes and comments, or your post is not appearing for particular hashtags, you might be shadow-banned.
Every social media publisher has its own description of this cyber malady, which also goes by “demoting,” “ghost banning,” and “de-ranking,” so here you can decide on your own whether it is...
Are you going to start university soon? If so, then you must be excited and nervous as well, right? That happens to almost every student. But trust me, it will be the most memorable time of life and the years you’ll spend at the university will be remembered always.
However, to get the most out of university life, you need to prepare yourself first. You need to know about a few things which can bring a huge difference to your entire unit life. Be sure to read this article till the end to find out about things you should know...
The most popular mobile browser and music service to provide free downloadable music in nine African countries.
Oslo, December 19th, 2019 - Opera and Mdundo, a leading African music sharing platform, has announced that Opera Mini users can now, for free, listen to and download their favorite songs from the most recognized artists in Nigeria, Ghana, Kenya, Tanzania, South Africa, Uganda, Mozambique, Zambia and Zimbabwe.
Through this partnership Opera seeks to expand the functionalities of Opera Mini and bring African music fans closer to their favorite songs.
“Mdundo has changed the way people listen to music on their smartphones,” said Michael Gray,...
A sitemap is a page and/or file that lists all the pages of a website in-order to help people and search engines easily navigate the website. The page contains a link to every page (or at least the important ones) of the website.
Sitemaps come in two major forms. An HTML sitemap is targeted at human visitors (but can also be helpful to search engines). It is a normal web page that offers a structured list of all pages of a website, this html sitemap is a great example.
The other form is the XML sitemap. This is exclusively provided for...
When you own your website for a long period of time, you are prone to customizations and changes on daily basis. These are usually small changes, but one day you decide to go all in because you figured out a new angle on how to make your website extra amazing by starting over and building a new one, but without the rookie mistakes this time.
You’ve got the themes, you’ve got the plugins, settings, customizations, content, you’ve got it all right; except for one itsy bittsy tiny detail.
You will have to change your URL...and nobody will recognize that it's only...
The online space has become a breeding ground for thieves to fully manifest their wickedness. This has led to a deep need for online privacy by most internet users and has driven many to take up Virtual Private Network (VPN) services to protect their identity and their data.
You probably are interested in VPN services yourself. If that’s the case, here’s what you need to know before you invest in best VPN services:
1. The Technical Security Aspect
A VPN service that you should invest your money in should be packed with the best security features like split tunneling, Tor compatibility, kill...
A lot of people are talking excitedly about how 5G is going to revolutionise mobile connectivity. There are equally a few people skeptical of the technology citing health concerns. However not many people understand how or why the modern mobile broadband technology is such a big deal.
5G is indeed going to be way better than any of its previous mobile network technologies, and not only because of the natural progression of numbers that started at 1G for analogue and 2G for digital.
Here, we will try to dumb down 5G for the layman through an introduction to the concept and...
Keeping your kid safe is the primary concern of any parent. However, the emergence of the Internet, creates a potentially harmful environment making this job a lot harder. What is more, due to the wide-spread accessibility of connectivity, as well as the multiple devices it can be accessed on, there is all the more content taking up huge chunks of your child’s time daily.
Considering the parts of the day children stay hooked to their Internet-connected device, smartphone, tablet or laptop, it has been pivotal to try and understand what they spend the most time on.
In this regard, research stats...
There are different types of social media profiles, but you will need to manage the one you want to use so you can reap the benefits of the platform and your profile. It is only then that you will be able to gain more social engagement.
The social media platforms allow you to publish lots of posts to which you can react with your social profiles. However, you will need to know and use the subset of these sources available to you when you want to set up searches.
As of now, you are allowed to use the following types of...
Web hosting is a category of service that allows individuals and groups to make a website publicly available on the internet. Simply put, web hosting services fall in the spectrum of special business, and they provide the technology needed to view the website on the internet.
The websites or web pages are most likely hosted and saved on a special computing device known as a server.
HostingRaja renders web hosting services that cater to low-cost means of web applications to enterprises, non-profit-making associations, and government agencies.
The company offer a broad range of website hosting options, whether you have been looking...
You need the best marketing automation software to scale your business fast and convert more leads to customers in 2026.
Marketing automation software helps you...
Nigerian Nollywood movies quality has grown from the typical traditional English, Yoruba, and Igbo movies you knew in the 90’s to top-class and quality...
Congratulations! Your Monthly 1.5GB data plan has been successfully renewed.
Is this the kind of message you are getting? Auto-renewal is convenient, but can be...
