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How to Use Email Automation Tools to Build a Winning Email Strategy

Managing your emails manually might make sense if you have a small number of subscribers or if you only send newsletters sporadically. But it can prove to be counterproductive as your marketing campaigns scale. That's when email automation tools come in to save you time and effort. However, email automation is not the same as sending automated, generic messages. Instead, it’s a powerful tool that helps marketers engage their audience even more. Automated emails drive conversions 1 out of 3 times. In the case of welcome and cart abandonment emails, the percentage is even higher, with 50% of subscribers who click on a link in an email converting. Here's what else email automation can do for you: But how does it work?...

Jumia Nigeria launches Buy Now Pay Later option to its Consumers by Partnering with Easybuy

Jumia, the leading e-commerce platform in Africa, today announced a strategic partnership with Newedge (Easybuy), an innovative finance company in Nigeria, to offer consumers a convenient way to shop online. This partnership allows consumers across Nigeria to buy their desired products and make flexible payments over a set period of time. With this collaboration, consumers will experience a new level of convenience when shopping on the Jumia platform. By integrating Easybuy's BNPL solution, Jumia removes the barrier of immediate payment, empowering consumers to confidently purchase the items they want. This financial freedom, coupled with a streamlined checkout process that incorporates BNPL options, creates a smoother and more accessible shopping experience for everyone. "Partnering with Easybuy to provide our consumers with a much-needed...
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How to Tackle Credit Card Fraud as a Business Owner – Advice from DPO

For many African businesses, from small kiosks to large regional players, the move away from cash has been hugely beneficial. This is particularly true in a pandemic world, with societies moving further away from cash and towards digital and card-based payments as a safer, more efficient way to pay. Unfortunately, along with this shift comes a rise in fraud, putting many businesses at risk. But it can be avoided – here’s how: 1. Accept EMV Chip Cards: EMV is the global standard for credit and debit card purchases, and an important means of protecting your business from fraud. Working with a payment service provider...

Best Rates to Trade Gift Cards in Nigeria

Knowing where to trade gift cards and where to get the best rates for your gift card trading are two disparate things. There are a lot of options to gift card trading that traders can explore. For some, it might be about selling their cards and getting paid at whatever rate, but smart gift card traders look for platforms offering the best rates. Become a smart trader today by entrusting your gift card trades to Tacit exchange today! How much will I get for a $100 eBay Gift Card? Do you ever wonder how much selling a $100 eBay gift card is worth in...

How To Choose The Best POS Provider For Your Business

If you want to start a new retail business and are looking to find the best POS provider for your system, this is the right article for you! A good POS system can help you improve customer’s purchasing experience as well as support running your business easier. But not anyone can choose the right POS system from the beginning. There are 3 main criteria that need to be considered when choosing the best POS provider. Understand your Business Situation Understanding your business is critical since different POS systems are suited to different types of businesses. Furthermore, you may have an anticipated budget, so...

How to Get Started With Trading Gift Cards

Trading gift cards is one of the many ways to make money online today. If you’ve been observant, you’ll most likely have seen some vendors on your timeline. In addition, there are numerous gift cards you can trade and make profits off. Hence, in the spirit of making money online, you can stay in your room and accumulate money daily. However, when you are ready to trade gift cards for cash. It would be best if you were careful about how you went about it. You can trade with other traders online, or you can sell to dedicated websites. It’s very...

Adapting to the Next Normal in Retail: Technology Everywhere

The advancements in retail technology have been life-saving for the industry since the COVID-19 pandemic began. As many businesses struggle to stay afloat with newly imposed lockdowns, online shopping, delivery, and AI-powered analytics have come to rescue and can trace the new shape of retail all over the world. Some of the emerging trends are, in fact, so empowering that 74% of American consumers report they’d like at least one aspect of the retail transformation to carry on after the pandemic ends. Although coronavirus has been the most pervasive disruption for retail in several decades, companies that embrace recent technological breakthroughs...

Chimoney, A Toronto-based Startup, Launches Global Payout Platform and API

Toronto, Canada — July 21, 2021 — Chimoney today released a platform and API to make it easy for businesses to send, spend, and gift cryptocurrencies, gift cards, mobile money, airtime, and other assets globally. With Chimoney, companies that want to move value to a geographically distributed group of people can now do so without needing to know their location, local currency, bank account details, or payment option that they accept. The new Chimoney website showcases the range of products services offered by Chimoney via its Business dashboard and Developer APIs, which allows bulk payouts to user emails or social media usernames.  Asked...

3 Ways to Help your Small Online Business Make More Money

When it comes to business, many are striving for the same thing: finding more valued customers leading to more money coming in the door. There are plenty of ways to improve small businesses across the board, and some will affect your bottom line for the positive. Sometimes you need to put yourself in the place of your customers and look at your business from their point of view. This is not always easy to do, and maybe getting a third party involved could be the answer. There are companies that offer services and do user experience audits which you may find...

10 Website Optimization Best Practices for 2024

If you want your Website, Blog, or Online Store to get a lot of visits, it must be well optimized so that it is positioned very well on search engines. However, getting a website to rank high on SERPs is not as easy as it seems and you need time, work, and a lot of desire to get any result. In this article, we share the top 10 Website Optimization Best Practices you need to follow to get more visitors in 2024. Only with good SEO practices will we achieve our goals, so today we will give you 10 tips...

A Complete Guide to Finding an Ecommerce Hosting Service

Choosing the right eCommerce hosting provider is more important than you think. Many businesses fail in the online sphere because their hosting services provide them with inadequate security, poor management of web servers, and awful loading speeds. So, what are the important features of a web hosting services? Let us find out. Types of Ecommerce Hosting There are different kinds of hosting which determine the setup and hardware of your server. Broadly, there are three main kinds: VPS, shared, and dedicated hosting. Shared hosting is the most basic type. If you are a startup or an individual who just wants an online presence,...

5 Ways Chatbots can Benefit eCommerce

Ensuring excellent customer care for a business is critical. It takes more than good products or services to keep customers happy. You must have systems in place to handle any queries or concerns. Companies end up losing customers if they do not pay enough attention to the process. The following statistics are a good indicator of the importance of customer service. 84% of consumers will buy a product depending on the level of customer service. 95% will remain loyal to a customer that pays attention to them. You will lose up to 92% of your customers if they experience poor...

10 Underrated Best Practices for Developing a Website for Your Startup

A website is the main representation of any business today, Start-ups, especially need to develop a user-friendly and unique website to stand out in the market and appeal to their potential customers. A well-designed website will help start-ups create brand awareness, compete with similar businesses, and will help you engage online customers much better. Developing and designing a website from scratch for your start-up can seem overwhelming and confusing when you are not aware of the latest trends and the best web design practices. Here is a list of 10 underrated best practices for developing a website for your startup: 1. Pick...

9 Myths about Chatbots

Chatbots are becoming an essential element of today's business. It provided new dimensions to any organization and industry and will increase profit. Experts analyze that more and more firms are adopting chatbots for effective day-to-day operations and customer care services, and this number will increase more in coming years. Despite this, many myths are attached to the Chabot that stop organizations from adopting this incredible technology. If you are also hesitating to introduce chatbot in your organization, then this will help you to clear your misunderstanding. Myth 1: Chatbot Technology is New Many people believe that chatbots are an invention that is only...

Top 5 Tips for Choosing Best Dedicated Hosting Plans in 2023

When you are selecting the optimal hosting plan for your business, you are balancing between the volume of resources you need and the price you can afford to pay. Since requirements do vary, it could well be said that there is no such thing as the hosting plan that equally fits everyone. Hostkey, one of the most reputable European dedicated server providers, offers a great variety of equally perfect hosting options. It means that each of them could turn out ideally suitable for a particular company, depending on the job to be done. Well, the rule of thumb is that hosting...

7 Ways to Optimize your Content for Voice Search

The digital marketing trend that online brands cannot overlook this year is voice search. This is a digital trend that has put innovations like Cortana, Amazon Echo, Apples’ Siri and Google Assistant at the front foot. The truth is, SEO experts now have a new responsibility of giving ample attention to optimizing their text-based content for search engines to use to answer voice search queries. In the course of this article, I would be highlighting what voice search is, how it works and 10 easy ways an SEO expert can optimize content for voice search in 2021.  Without further ado, let...

How to Become Financially Independent In 5 Easy Steps

Introduction:    Financial independence is the most valuable part of your financial planning; you cannot ignore it from your end. If you want financial freedom, you must develop the proper financial planning to get the right financial back up in your old age. Financial independence reflects the fact you must have enough resources without needing to work. If you plan well regarding your financial matters, you need not retire in your 60’s you can also retire earlier from that age. Easy Steps to Become Financially Independent:   If you follow this article, you will understand the different ways you can apply to become financially...

10 Must Have WooCommerce Plugins for a Successful Online T-Shirt Printing Store

Introduction to WooCommerce: WooCommerce is a flexible, open-source eCommerce platform built completely on WordPress. It is one of the preferred platforms by the Web2Print industry as it ensures seamless onboarding, user-friendly backend access, enhanced features and personalization opportunities. Apart from these capabilities, what makes WooCommerce an ideal choice for T-shirt printing businesses or Product Decorators is the availability of a wide range of plug-ins. Whether you need plug-ins to boost sales or for better site customization or marketing purposes, you can always find the right plug-in at the right price. Apart from the wide range of plug-ins available on WooCommerce store, due...

Why You Should Choose ACE Money Transfer and Bank Alfalah For Online Money Transfer?

Send money to Pakistan with ACE Money Transfer and choose Bank Alfalah as payout, and get a chance to win amazing prizes. These bumper prizes include various prizes for senders, including high-end laptops, smartwatches, gift vouchers. On the receiving end, every month, two motorbikes winners will be announced. Moreover, a grand bumper prize of a brand new 1.8L Honda Civic car will be announced in December for the receiver. The offer is valid till December 2020. If you want to send money to Pakistan and cannot figure out how to do it, then ACE Money Transfer is the best option for you....

Ecommerce Fraud Prevention Solutions in 2021 – The Issues of a Global Online Fraud and the Modern Tools to Stop It

Big money has always caused the lure of fraud and theft, long before the advent of the internet. Since it became a technology without which we can no longer live, the e-commerce and retail industry has become one of the most profitable and fastest-growing areas, as it covers almost all types of business. The more companies go online, the more valuable data they generate, which means they become attractive victims for online scams. Is there a way to protect yourself and your business? Fortunately, there are a lot of them. In this article, we will discuss the main methods for eCommerce...

Best Black Friday Hosting Deals 2023

Black Friday is the best time to buy web hosting as many of the best web hosting companies offer deep discounts during the period. A number of hosting companies have already launched Black Friday sales and will continue to Black Friday, through Small Business Saturday, and then ends after Cyber Monday. Here we will share some of the best Black Friday hosting deals for 2023. For the best web hosting deal of 2023, Click Here The Black Friday, Small Business Saturday, and Cyber Monday Sales are the best time to buy hosting for your future projects. This is because a...

How You Can Rebrand Your Business While Staying On Budget

Most businesses associate rebranding with excessive costs and multinational corporations that have time and resources available freely.  The truth is very different from that.  On average, businesses and organizations of all sizes change their brand identity every 7-10 years. It could be because they suffer from an identity crisis and believe it’s time to upgrade to newer ideals. Or may it’s just a question of vanity and they want to look and feel younger. Either way, rebranding is like a facelift for your business and it can give you a new voice, identity and awareness among customers when done right. And thanks...

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