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Jumia Nigeria launches Buy Now Pay Later option to its Consumers by Partnering with Easybuy

Jumia, the leading e-commerce platform in Africa, today announced a strategic partnership with Newedge (Easybuy), an innovative finance company in Nigeria, to offer consumers a convenient way to shop online. This partnership allows consumers across Nigeria to buy their desired products and make flexible payments over a set period of time. With this collaboration, consumers will experience a new level of convenience when shopping on the Jumia platform. By integrating Easybuy's BNPL solution, Jumia removes the barrier of immediate payment, empowering consumers to confidently purchase the items they want. This financial freedom, coupled with a streamlined checkout process that incorporates BNPL options, creates a smoother and more accessible shopping experience for everyone. "Partnering with Easybuy to provide our consumers with a much-needed...

SEO Strategies for Agribusiness: Increasing Organic Reach for Fruit Sellers

Are you a fruit seller looking to expand your market reach and increase sales? In today's digital age, having a strong online presence is essential for agribusinesses. This article will guide you through the importance of SEO for fruit sellers and provide valuable tips on conducting keyword research, on-page, and off-page optimization, as well as measuring and analyzing the success of your SEO strategies. Stay tuned to learn how to boost your organic reach and grow your fruit business! What is Agribusiness? Agribusiness refers to the integration of agricultural production and business operations within the agricultural industry, encompassing activities such as fruit farming, distribution, and marketing. This integration involves the entire agricultural value chain, from input suppliers like seed and fertilizer providers to farmers and...
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Create Effective Social Media Videos with this Simple Checklist

Without a doubt, social media videos are among the best tools available to boost user engagement with your content and brand. After all, the great thing about social platforms is precisely that your followers become active participants in your efforts, interacting and sharing your content to help you reach increasingly bigger audiences! That is in theory, at least. In practice, you can’t post a random video, sit back, and just wait for it to “go viral”. If your goal is to establish and nurture a healthy social media presence using videos, you need a strategy and methodology that produces content that...

Best Tools and Resources To Trade Gift Cards Online

⅓ of people have received a gift card they never used and $3 billion in gift cards went unused in 2019. Trading gift cards has become easier in recent times due to innovations in the tech space. In today’s article, I’m explaining the best tools and resources to trade gift cards online effectively. Technology has made a lot of aspects of our life a lot easier, from our career to education, to even leisure and of course, trading gift cards are not left out. What are Gift Cards? Gift cards are prepaid money cards used as an alternative means of payment when shopping....

Common Scams Online Merchants Need to Avoid in 2022

Even in 2022, there are plenty of people out there who are trying to catch out countless online retailers. The big problem here is that they can often be small independent eCommerce merchants rather than big retailers who can potentially afford the loss created by these scammers. Here are some of the most common scams online merchants should watch out for in 2022. Identify Theft Obviously, one of the most common scams that you might have to face as an online retailer is that of identity theft. At some point, someone has had their identity and credit card information stolen, and...

On-Page SEO: Understanding the Trinity of Optimizations

Google is a game of chess, and the winner takes all. The key to ranking well on Google these days isn’t just optimizing your site for search engines -- it's also about making sure that you are following every rule in their book so as not get caught up with "missteps" like running afoul during on-page optimization efforts or using dubious technical tactics such as cloaking which were once considered legitimate but now carry steep penalties if detected by them! The on-page, off-page and technical counterparts form the trinity of SEO optimization. You can use on-page SEO to improve your...

Why Migrate to HTTPS and Redirect HTTP requests to HTTPS?

The address bar is where customer security begins. To increase the profitability of an online business, you may load it with hundreds of features. However, the ones that consistently establish their effectiveness may be summed up in three words: security, privacy, and speed. In this article, we'll look at which feature handles these three. What is HTTPS and Why It Is Important? When someone visits your website, they left some information behind. HTTPS, which stands for "Safe Hypertext Transfer Protocol," is used to manage the data and allows for safe communication between the client's computer and the server. This protocol is in charge of...

The Events Calendar End of Year Sale

The Events Calendar is offering 30% off site-wide through the end of the year. Save on the various events solutions from The Events Calendar. Want to build an events website in 2022? These are great deals here. View Offer The Events Calendar offers solutions that enables you turn your WordPress website to an events booking website. The Events Calendar End of Year Sale offers deals on Events bundles as well as individual events solutions. Save 30% Off All Events Calendar Products Use coupon code eoy-2021 to get 30% off all solutions for building your events websites or online ticketing websites. Get 30% off...

6 Great Examples of eCommerce Product Videos to Learn From

There's no doubt that videos are an excellent tool for reaching a large audience. Moreover, they are perfect for explaining something in record time and are highly engaging. Last but not least, people LOVE them! So, when it comes to eCommerce businesses, there's no better strategy than showcasing a product through video content. It turns out that product videos are one of the best ways to present a product or service, boost consumer interest, and convert leads into customers. The thing is that there’s not a single “best” approach – there are several avenues at your disposal when it comes to...

5 Pro Tips on Making Whiteboard Animation Videos That Enhance Your Branding Strategy

We all know that marketing trends are crucial to keep an eye out. But sometimes, a type of marketing content appears that’s so powerful that it becomes a staple for businesses --online and. off. That’s the deal with whiteboard animation videos. On the surface, whiteboard animation seems incredibly simple. Maybe even way too simple. It’s just an animated hand drawing a linear illustration on a white canvas, right? Yes, and ironically that’s what makes the style so compelling. This minimalistic approach to animated explainer videos turns any message into something easy for our brains to follow and retain -regardless of how...

HostGator India Black Friday 2023 Deals, 70% Off Hosting

HostGator India is offering amazing discount for Black Friday and Cyber Monday 2023. HostGator India Black Friday and Cyber Monday offers up to 70% off web hosting. Get 65% off shared hosting, 55% off VPS hosting, and 30% off dedicated server. View Offer This is one of the best Black Friday hosting deals if you have a lot of Indian audience or reside in India and want to pay in the local currency. HostGator is a leading provider of web hosting services and is offering 65% off its Shared hosting, Cloud Hosting, and Optimized WordPress plans if you pay for 6 months and...

Bluehost India Black Friday Deals 2023, 70% Off Hosting

Bluehost India Black Friday and Cyber Monday deals gives you up to 70% off shared hosting, WordPress Hosting, and VPS Hosting. These are some of the best Black Friday Hosting deals for WordPress and VPS. You also get great deals on eCommerce and dedicated server hosting. View Offer BlueHost India is offering some of the best Black Friday Deals for hosting. Other great options include Liquid Web, Nexcess, and Hostinger. Bluehost India Black Friday and Cyber Monday Offers Shared & WordPress hosting up to 70% Off  @₹149/mo Ecommerce hosting up to 43% Off  @₹799/mo Website builder up to 60% Off  @₹99/mo VPS hosting up...

Liquid Web Black Friday 2023 Deals, 85% off VPS, 60% off Dedicated Server Hosting

Liquid Web Black Friday and Cyber Monday 2023 deals offers up to 85% off VPS hosting and up to 60% off dedicated server hosting. These are some of the best Black Friday hosting deals to checkout if you are looking for VPS or Dedicated Server hosting. Pay as low as $8.85 per month for VPS hosting for your first 3 months term.  View Offer. The Liquid Web offer is one of the best Black Friday deals if you are looking for a VPS or a dedicated server. So, get ready to grab Liquid Web Exclusive offers this Black Friday. You get...

Nexcess Black Friday 2023 Deals, 75% Off WordPress, WooCommerce, StoreBuilder, or Magento Hosting

Nexcess is offering some of the best black Friday hosting deals if you are looking for managed WordPress hosting as well as managed WooCommerce, StoreBuilder, or Magento hosting. Nexcess Black Friday and Cyber Monday promises up to 75% off your choice of managed hosting plan. Offer valid till November 30. View Offer Here You get 75% off for the first 4 months and normal rate for subsequent months. Each Managed WordPress hosting plan offers 15 free premium plugins, offering hundreds of dollars in savings. Nexcess Black Friday deals are available on all Managed WordPress Hosting plans. You get 75% off the...

HostGator Black Friday 2023 Deals, 75% Off Hosting

HostGator Black Friday and Cyber Monday is a great time to snap up hosting for your projects in the coming year. The Cyber Week Sale is offering up to 75% off their shared hosting plans. HostGator is offering 75% off their popular Hatchling, Baby, and Business shared hosting plans. View Deals. This is one of the best black Friday hosting deals if you are looking for reliable shared hosting. You also get free domain name registration and free SSL certificate with all the hosting plans. HostGator is a leading provider of web hosting and is offering 70% off its Shared Hatchling,...

SolidWP Black Friday 2023 Deals for WordPress

SolidWP (formally iThemes), a leading provider of solutions for WordPress sites, has some amazing Black Friday deals on their award winning WordPress Plugins, Hosting plans, and Themes. From November 21, SolidWP Black Friday deals will go live. View Deals From November 21 to December 3, 2023, SolidWP will have deals on its popular and useful WordPress plugins like its backup plugin Solid Backups, security plugin Solid Security, and membership plugin Restrict Content Pro as well as the Kadence WP theme. Get up to 40% off SolidWP suite which is a 3-in-1 solution for the Security, Backup, and Maintenance of your WordPress website....

OptinMonster Black Friday Deals 2023, up to 62% off

OptinMonster a popular leads generation solutions for WordPress is offering up to 62% off depending on the plan you choose. The OptinMonster Black Friday runs from November 22 to November 30, 2023. This is one of the best Black Friday deals for online marketers. View Deals Here OptinMonster is a marketing automation tool that helps you grow your business by turning visitors into subscribers. It lets you create popups, lightboxes, and slide-ins to engage new customers on any website or blog. OptinMonster Black Friday Deals Highlights You get deals only if you pick to be billed for a full year. This gives 62%...

eNaira Nigeria’s Official Digital Currency backed by the Naira

eNaira is more or less like a digital version of the physical Naira. It is a Central Bank Digital Currency (CBDC) issued by the Central Bank of Nigeria (CBN) and will exchange 1:1 to the physical Naira. The eNaira was launched by Nigeria's former President flanked by the then VP and CBN Governor on October 25, 2021 and circulates in parallel with the physical Naira as legal tender in Nigeria. 500 million units of the eNaira were issued at launch. The new digital currency is built on a Distributed Ledger Technology and is aimed amongst other things to improve financial...

GiftCards Hub: Best App to Sell/Redeem Gift Cards in Nigeria

Nigerians are becoming aware of how much profit they can make from trading gift cards for cash. It is no wonder that gift cards vendors are found everywhere; from Whatsapp statuses, Twitter timelines and sponsored ads, instagram, to Facebook pages. And even if you do not have any internet presence, you may have seen one or two billboards in your city advertising a gift card platform or company. Most people own gift cards such as Nordstrom Gift Card, Best Buy Gift Card, eBay Gift Card, Footlocker Gift Card, GameStop Gift Card, Macy's Gift Card, Amazon Gift Card, iTunes Gift Card,...

7 SEO Aspects You Should Improve to Overhaul Your Videos Content’s Performance

So, you heard all the buzz going around video marketing and decided to give it a shot. You spent some time putting together an awesome explainer piece that reflects your company or recording a series of educational tutorials to share on social and nurture your online reputation. You are all set, right? Well, there's a catch – People have to be able to find your fantastic new video easily, or all that time and effort can go to waste! So, how do you manage that? Well, the best way to increase your videos’ presence online is being aware of your good...

eCommerce Cybersecurity Tools: 10 Must-Haves

The shift to remote work has not only increased Internet traffic. It has also caused a spike in cyberattacks. While all types of assaults upsurged in 2020, ransom attacks prevailed. They rose by 150% over the previous year. Along with this, the sum paid by victims grew by over 300%. In 2021, this trend is not decreasing but growing. Who usually becomes a victim of cyberattacks? High-profile ransom cases are making daily headlines, engaging individuals, critical infrastructure, private companies, and municipalities. And online retailers are not an exception. Hackers demand more, extending their requirements to tens of millions of dollars. They...

How to Tackle Credit Card Fraud as a Business Owner – Advice from DPO

For many African businesses, from small kiosks to large regional players, the move away from cash has been hugely beneficial. This is particularly true in a pandemic world, with societies moving further away from cash and towards digital and card-based payments as a safer, more efficient way to pay. Unfortunately, along with this shift comes a rise in fraud, putting many businesses at risk. But it can be avoided – here’s how: 1. Accept EMV Chip Cards: EMV is the global standard for credit and debit card purchases, and an important means of protecting your business from fraud. Working with a payment service provider...

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